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SIME in a new dress + news from SIME Stockholm
Posted by mahesh in SIME News | Jun 29, 2009 @ 0:15Home Page: http://sime.nu
Actually we are in the process of giving our lovely SIME lady a new dress to rise and shine in the coming year. And we thought we should talk a little bit about this new dress that is being exclusively stiched by AD&D (our design partners) together with the SIME team. We have not radicalized anything yet, but hey its all about making those small baby steps isn’t it. And SIME took one such cute step last week on Friday with a new “dynamic” top banner that gives you info on the SIME conferences in an easier way than the previous drop-down listing. It’s pretty neat navigation and can take you deep into the pages without letting you skip the main picture. And the top navigation remains kind of stable for the old school web surfers.
Also, the second part of the post, is about news from SIME Stockholm. We have revised the format a bit, to let our SIME friends engage a bit more into networking, and also have more focus on certain handpicked themes through workshops. More details below:
Agenda screen shots from http://sime.nu/09/stockholm/conference-agenda/conferenceshedule/ below:
Firstly, the workshops will be held after the conference (tentatively, the conference is scheduled to end around 1500 on both days) with specific focus like communications, social media, voice, telephony, e-commerce trends etc with stalwarts and experts leading these sessions together with the audience. As you can see, we want to make the audience the rock stars together with our speakers and hence a combined effort through workshops not only makes things more focused but also gives the audience the chance to speak up a bit more and get what they need through the 2 days.
Secondly, we plan to have a networking bazaar, a market place kind of setting where you can choose who you want to meet, which sector / industry do you want to be “tagged” in, all well assisted by our “experience manager” and the SIME team. We expect the usual SIME turn out (around 2000 or so) and hence we are talking really massive people-tagging here
Third and finally, we have SIME Awards this year with a revised format. We hand pick a long-drawn list of “innovative and interesting” Scandinavian startup’s (no application fee, no nominations etc like last year), drill them down through 2 filters and a jury panel, and finally release a list of nominees (the number to be confirmed), building up to the conference day itself. So all the nominees get to come to the conference and experience the SIME magic!
And of course, SIME is heading to Copenhagen, Helsinki, Beijing (TBC) amongst other things SIME.
What do you think? Are we changing too much, or too little? What more would you want to see out of SIME this year. Shout out, we want to hear you!
Cheers,
The SIME team!
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SIME – PwC Launch of Global Entertainment & Media Outlook (2009 – 2013)
Posted by mahesh in Knowledge Sime Academy SIME News Upcoming | Jun 11, 2009 @ 12:28PWC together with SIME will be launching the PricewaterhouseCoopers’ Global Entertainment and Media Outlook (Outlook) for 2009 – 2013 at a by-invite only champagne launch at Hotel Diplomat (map link here) on June 16th between 10:30 AM and 12 PM. If you are interested in attending the event, you can find the details here or email felicio@sime.nu for RSVP.About Outlook
In volatile times, getting the right business information is crucial, and this publication is a reliable, comprehensive source for global analysis of consumer/end-user and advertising spending. With five year historical and five year forecast data, this edition highlights the impact of the economic crisis on 12 major industry segments across 48 countries.Outlook covers these industry segments:- Internet access spending: wired and mobile
- Internet advertising: wired and mobile
- TV subscriptions and license fees
- Television advertising
- Recorded music
- Filmed entertainment
- Video games
- Consumer magazine publishing
- Newspaper publishing
- Radio and out-of-home advertising
- Consumer and educational book publishing
- Business-to-business publishin
Interview with Nicklas Kullberg, PWC Sweden
We also had the chance to speak to Nicklas Kullberg, responsible for the Entertainment & Media industry of PwC Sweden about the to – be released publication. Below you will find the text of the quick EMail chat:
SIME(S): Can you tell us what exactly is the purpose of the launch of Outlook? What kind of businesses do you think would need the information in the Outlook? And how relevant are they?Nicklas (N): The Outlook helps companies and analysts to obtain up-to-date and relevant information of historical data and also forecasts for the coming five year for different segments of the media industry. We are very excited to notice that many media companies refer to our report in their business plans and the release of our Outlook is extensively covered by press throughout the world. The Outlook gives valuable help for companies that consider moving into new countries or into new segments of the industry to take opportunity of the dramatic change in the media landscape.S: You released an Outlook version for 2008 – 2012 last year, covering similar segments. Which segments have seen dramatic changes in numbers in this publication compared to the last?N: As we have prepared this year’s Outlook, the full extent of the international financial crisis, the shortage of credit and the cutbacks in consumer spending has yet to be determined. It is not clear whether and to what degree the various stimulus packages will change the slide. We do however know that the global economy is more interrelated than ever and that developments in one country can quickly affect others. We have seen that the economic downturn has not changed the underlying economic factors for digital but influenced the timing of the industry change. We see new consumption habits feeding through to revenues in emerging areas like mobile access, digital music and video games which we believe will be growth segments in the future. As the emerging digital behaviors become more dominant among consumers, a new generation of ad-funded revenue models will emerge, seeking to reflect and capitalize on the evolving consumption habits. In the short-run, we project a dramatic down-turn for segments such as TV-advertising and magazines as well as newspaper and business-to-business publishing. By 2011, several segments will have consolidated, the least loyal customers will have already left to be replaced by higher-quality products valued both by consumers and advertisersS: Where do you get the data from? How credible are these sources?N: We gather historical data from external sources such as government agencies, trade associations and other related entities. In instances where the information is used indirectly, the sources are proprietary. The forecast information is based on forecast scenario models based on factors such as economic, demographic, technological, institutional, behavioral and competitive. Since we have now produced forecasts for the media industry for 10 years in a row, we are confident that the sources we use are reliable. To our help in gathering the data, we use Wilkofsky Gruen Associates that is a well-reputated US based research and analyst firm.S: And where can the people purchase the report? Is there a preview / sample available before purchasing the actual document?N: To order a copy of the full 600-plus-page edition, please visit www.pwc.com/outlook. If you want to have a preview of the book, you can send a request to me at nicklas.kullberg@se.pwc.com.We thank Nicklas for his time, and we at SIME are curious to take a glance at the report for more than a couple of reasons!
