SIME Talks 3: Henrik Ahlen – "Dear Company X, think Videos"

SIME caught up with Henrik Ahlen, a man running around Stockholm with a big placard that says “Dear Corporate Client X, have you been thinking about videos?” . And surprisingly (or not) people do stand up, listen to him and have started thinking about online video and its benefits. Henrik also runs the TedX Stockholm chapter along with Fredrik and Teo Haren (2 other great visionaries from Sweden in the web scene) and has his heart and soul totally devoted to videos.

The essence of the interview is:

• start a dialogue with video
• spread the knowledge in places where your target market is. Do not expect them to look for it.
• have compelling and relevant content. No direct selling
• And finally, lets try to find more innovative monetization models together.

Thanks Henrik. And hope we find some answers at SIME in the workshop sessions together.