CEO of Gowalla is coming to SIME. Where will you be checking in on November 17-18?

We have invited Gowalla’s founder and CEO Josh Williams to talk us through the mobile geo-location boom – how there are endless opportunities for marketers using hyperlocal information to target and send out relevant information for users. Have we found an important piece in the holy grail to connect marketing and advertising to the right eye balls and segments? Welcome to join our quest in finding out at SIME Stockholm!

So, now where will you be checking in on November 17 and 18?

Josh Williams is cofounder and CEO of Gowalla, a social network inspiring people to discover and share amazing places with their friends. People around the world have now visited, commented on and photographed over 1.8 million places in 170 countries with Gowalla. Like a passport on your phone, Gowalla was born out of a desire to share remarkable places and life journeys in a fun, easy and social way. The service was launched in 2009 and is backed by Greylock Partners, Founders Fund and Alsop-Louie Partners. Prior to Gowalla, Josh was cofounder and CEO of Blinksale, an online invoicing service, as well as Firewheel Design, an award-winning digital and mobile design consultancy whose clients included Microsoft, Samsung and Hewlett Packard. An avid skier and snowboarder, Josh’s favorite places include Taos, New Mexico; Park City, Utah; and Whistler, British Columbia. He lives in Austin, TX with his wife and two young daughters where he enjoys plenty of live music and breakfast tacos.

Extension of SIME 10 bloggers pass deadline

Dear friends, we have decided to extend the bloggers pass deadline by a little bit more time. So if you have not applied, here is your chance to enjoy 2 days of SIME on us as a press attendee or blogger. And do spread your word to your friends.

Fill in the application form here

Infographic: Facebook Mobile Growth – Hysteric!

SIME Powered Day – The Power of Information on October 28!

QuickSearch, appointed by the Gartner Group as one of the world leader in Enterprise Feedback Management together with SIME, Northern Europe’s leading event on digital opportunities invite you to an evening where we explore the power of information, looking at trends in feedback management, and provides a glimpse of the hottest tools and companies

Date: October 28, 2010

Time: 1400 – 1730

Venue: O-bar, Sturehof, Stureplan - Save in your calendar!

You can Register here

We have gathered leading industry experts, companies and tools, to provide promising insights into how better information could reveal the potential and get an organization to develop faster than the competition by having the right information to right person at the right time!

SIME Moderator Ola Ahlvarsson will be the host along with speakers, leaders and motivators like Philip Hallenborg, MD Tradedoubler, George Sällfeldt, President Morningstar, Sebastian Wettemark, Quick Search, and many more. Participants include President, Marketing, HR, IT, sales and business development managers who are interested in using information to compete.

Welcome to the Power of Information! Welcome to QuickSearch and SIME!

SIME Helsinki in a Moulin Rouge setting, speaker catch up and details

Eureka, the realization just hit us hard. SIME Helsinki is here and the best of it all, its held in a moulin rouge setting. Its amazing when you look at the surrounds – a bar, photos from the action hours at the venue, dazzling colors, low lights and a big SIME logo. Its a great combination. The speakers have started calling it adult entertainment – a la a marketing terminology.

The hashtag to use is #sime10. And our twitter handel is @simeblog. Photos on flickr are tagged with SIME, SIME 10. And if you are at the venue, the wifi password is sime0.

Anyways, we caught up with couple of the speakers yesterday and asked them:
- who they are, what they do
- why they are at SIME Helsinki? And what they are speaking about
- And what is the one thing they would put their money on today

Richard Savage is the MD of Qualcomm, pioneering some cool innovations around vision based augmented reality, remote health monitoring amongst other things. Rupert Schaefer – you can find a detailed write up about him here.

Creativity and the Internet lived happily ever after

This amazing campaign ranks right up there as one of the best campaigns I have seen. Created by Finnish company Hasan Partners, they touched all points of the internet and marketing ecosystem and made it work including banner campaigns. I know. Truly, creativity and internet can live happily ever after.

SIME Helsinki is just 24 hours away!

SIME Helsinki is just 1 day away and the crew is very excited to leave Stockholm today to give the last bit of SIME coating to our ground team there.

Some details:
Venue – Fredan Tivoli, Fredrikinkatu 51, Helsinki. See the location on Google Maps.
Agenda
Speaker Line up

From what we hear, the town is spiced up to listen to some riveting talks and debates, participate in workshops and help their businesses take the leap. We have a strong line up of speakers and I am curious to see case studies, numbers on how far we have come in the Nordics with adoption of new technologies in marketing, advertising and social media.  The format is similar to Stockholm but a stripped down version with debates, keynotes and discussions on main stage keynotes from 0900 – 1430 followed by workshops and to end with a fireside chat with a surprise guest. My guess is as good as yours on who this surprise guest will be.

Helsinki are you ready?

Key Take Aways from SIME 10

When you walk out of Rigoletto on the end of Day 2 at SIME Stockholm, we believe that you will leave the setting with greater knowledge, network and a clearer vision on taking a giant leap forward to grow your business even more. If you are wondering, why you should be at SIME, here is a list of takeaways to begin with:

For Advertisers and Marketers:

Trend Spotting, Understanding Opportunities and Challenges for Brands, Creating a story line for your marketing message, transition from eye ball marketing to performance and lead based models, case studies, using social media and many more.

For Technology Enthusiasts

understanding new stars at the technology frontiers, best practices on finding and working with developers and technology partners amongst others.

For Creative’s and Communication Experts

Creative force as a competitive edge, social media campaigns, viral communication moving from art to science, creating a global footprint from your basement and many more…

And of course, we have special sessions on leadership, entrepreneurship, spotting opportunities, venture capital and investor sessions – all during the 2 days at SIME Stockholm.

Welcome to 2 days of inspiration! Welcome to SIME Stockholm. Book your place here

Crossing the Technology Frontiers with Om Malik (Giga Om) at SIME Stockholm

Technology has undoubtedly become the fundamental pillar of today’s business. Advertising can be tracked to the dot, databases have gotten more meaning and so have Business Intelligence, CRM and enterprise IT, thanks to the invention of the cloud architecture. With traditional revenue models crumbling and new subscription and service models emerging, what is the next big breakthrough?

Featuring technology expert, leading blogger Om Malik from Giga Om, we go on a ride on new technologies and concepts that are helping businesses take the leap. We also feature 3 special workshops on choosing the right technology partner, the new technology frontiers and the best practices for finding and retaining developers.

Read the detailed agenda

Welcome to SIME Stockholm and your very own Technology Track.

About OM Malik

Om Malik, Industry Commentator, GigaOM Network

Om Malik is the founder of GigaOM Network, where he is currently a senior writer. He has worked as a senior writer for Forbes.com, Red Herring and Business 2.0. He is the author of Broadbandits: Inside the $750 Billion Telecom Heist. Om blogs about baseball, life and music on his personal blog, OmIs.Me. Follow him on Twitter @om

Calling all Bloggers for Press Passes to SIME 10 Stockholm!

This year SIME Stockholm will again welcome a number of interesting bloggers to attend the event on a Blogger Press Pass!

If selected for a Blogger Press Pass, you get a full conference ticket to SIME10, which means you get access to the two conference days on November 17-18, but not the SIME Awards gala dinner. Unfortunately we don’t have room for everyone, so please fill out the simple application form below and we will consider your request.

What do we expect from Blogger Press Pass attendants? Basically – NOTHING.

We hope you participate and make SIME a great conference, and cover topics you find interesting and that fit your blog as you normally would. You will have the opportunity to talk to and interview many of the international thought leaders and get interesting food for thought for your readers.

UPDATE: Please send your application right away. If you have any questions about this initiative, please contact me at mahesh at sime dot nu