Summary Video from SIME Amsterdam

SIME Amsterdam held couple of weeks ago gathered over 1000+ people in a high energy setting featuring inspiring speakers and panelists. Some of the speakers included Dr. Werner Vogels CTO Amazon, Stefan Glaenzer, Last.Fm, Europe’s premier angel investor, Sara Ohrvall, Head of R&D for Bonnier, Pieter Paul Van Oerle, Lead Media and Entertainment, Accenture, Jacob Hsu, CEO Symbio Group with offices in China, US and the Nordics.

The day touched upon different aspects of digital ranging from marketing going ka-ching, to the exponential growth of mobile, a sneak peek into Amazon’s world and the growth of the SME phenomenon. The star of the day was Puck from puckipedia.nl – a 11 year old wiz kid who is into developing apps (both paid and free) and was a revelation on stage.

Our friends at Powerstar (Shahin Totabi, Roman Sarghandoy) i.c.w. Marlooz and HvA have made a great summary video of the day. Thanks guys.

David Rowan, wired chief editor and SIME speaker writes about his SIME experience from Vienna

David Rowan, chief editor of Wired was one of the speakers at the recently concluded SIME Vienna event. David writes about his talk which was called “Fail Fast” urging European entrepreneurs to not be afraid to ship products into the market, fail and learn faster than before (we had a similar talk with then SUN Microsystems head Stephen Parish)

Below is the link to the article and the videos from his talk

Article here

Videos below:

We asked Costa Rica' Ex-President what is the worst spam he has ever gotten?

Our Production House (Galej Production) went around asking about Spam including Costa Rica’s Ex-President opinion at SIME Barcelona. Well, no purpose, but just to see if people even care about it any more or are they complete noobs out there too.

But if spam was a person, you know it might very well say “your love makes me strong, your hate makes me unstoppable”.

The SIME Barcelona Highlights

Presenting to you the highlights from SIME Barcelona

(Apart from the flickr stream, we have 2 videos titled trailer and what have you learnt from SIME. You can find them below )

SIME Barcelona, feat. global thought leaders and catalysts of change was a 4 hour knowledge orgy bringing to you the best of SIME. Below is a quick compilation of the feedback from the audience on how has  SIME helped them in their business, be change leaders and most importantly stay relevant in the changing digital climate. Thank you Barcelona for the stage and inspiration.

SIME thanks Berghs School of Communication for producing the SIME Movie Posters and billboards

If you had been to SIME this year and found movie like posters outside the Rigoletto cinema depicting the SIME speakers as movie stars, I bet you stood by for a minute at least, snapped a picture and went in thinking that was cool. Actually, passers by thought they were movie posters until they paused for a minute and read the text again. Well, we thought we should do a featured post about the folks who came up with the idea.

Meet the students from Berghs school of communication

Berghs School of Communication, Sweden, is a school in Stockholm that offers strategic and creative educational programs within market communications at several levels and formats. Interactive Communication at Berghs is a one-year education that gives students a broad and intensive year in marketing strategies and how they relate to digital communication. Students learn how the contemporary techniques of interactivity work regardless of language, geography or culture and how to integrate interactive communication with other channels and best communicate with a range of target audiences. Working with digital technologies such as the internet, intranet, e-business, viral marketing, mobile telephony and digital TV divides education into a series of courses in: interactive branding, interactive campaigns, computer technologies, technical development, design management, web management, content management and information design. In short these folks are “interactive integrated communicators”.

The task with SIME was to highlight the speakers and celebrate them, make them the rock stars, the heros of digital knowledge. The solution? Use the movie billboards outside of the cinema. On these bilboards we put up prints where the speakers were highlighted in fictive newspaper billboards of some of Swedens biggest and most influential papers, like IDG, Internetworld and Aftonbladet. These papers were also partners of the SIME conference. A neat idea that the folks at Berghs School of Communication came up with and implemented it to perfection together with our in house logistic team.

A gazillion thanks to the manager of the program Peder Rotkirch and his students Clara Grelsson, Fredrik Arrelid, Markus Andersson, Axel Tagg, Jonas Åhlén, the creative heads from Berghs School. You guys are fine integrated communicators!

Messages from SIME Barcelona

SIME Barcelona was beautiful. I use the word beautiful in particular since it packed the best of SIME, combined with the perfect weather in a beautiful city. For me personally, SIME is the ray of hope in the dark winters in Scandinavia, and it adding to the energy in a sunny external was just beautiful. Probably synonyms for beautiful could also be inspiration, and enriching. And this post aims tries to package that inspiration and energy into this post, but as for the beauty of Barcelona and the lovely setting of SIME itself, sorry folks, its SIME magic.
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