SIME goes Svenska Turistgalan!

SIME together with our partners at Swedish Travel and Tourism Federation are putting together Europe’s largest seminar and gala focusing on the development in the travel and tourism industry, celebrating succesful entrepreneurs, hearing from policy makers and regulators on the advancements in the industry and how we all can be part of shaping the future growth and development.

The event is on October 20th at Berns, Stockholm. You can find all the information here

Fastest growing sector 

Travel and tourism is the largest and fastest growing sector with more than 800M people traveling every year, is the world’s number 1 employer and contributes to 10% of global spending. From the airports to museums to tourist passes to finding out information on what to do where, online has only accelerated the consumption mechanism. From a consumer point of view, we of course use tripadvisor to read reviews and ratings of places, use our social network to get recommendations on things to do, book our flights through our online travel agent, use our phone for fixing itineraries, and as much as travel is engrained in the digital world, there is so much work to be done, and the Svenska Turistgalan wants to bring such ideas to life.

SIME and Turistgalan   

SIME as part of our mission to spread knowledge about internet and digital opportunities, will help bring out some of the coolest trends, technologies and tools that are in the offing today within the travel and tourism sector – for instance, layar on augmented reality or tripbirds with their social travel engine amongst other such emerging concepts.

Digital opportunities


Follow a journey into digital opportunities where SIME, Europe’ s leading event for digital business, look into new business opportunities, interesting case studies and a digital future that changes the travel industry fundamentally to be moderated by Ola Ahlvarsson, international serial entrepreneur, investor and founder of SIME together with Swedish and international leaders. Meet some of the digital world stars showing you a range of exciting business opportunities!

Full day seminar and Gala Evening

To be held on October 20th at Berns in Stockholm, the Turistgala features high prominent speakers such as Taleb Rifai, General Secretary of UN World Tourist Organization, Thea Chisea, Head of Aviation, Travel & Tourism Industry, World Economic Forum, Pablos Holman, The Intellectual Ventures Laboratory amongst other international leaders and entrepreneurs in the space. You can find all the information here. The day ends with a celebration of the people who have pioneered the industry through 3 separate awards handed over in Eurovision style with a mix of media, interviews, on stage announcements and a lot of fun!

Are you in the travel & tourism industry? Or want take advantage of the new business opportunities arising in this rapidly growing industry! If you are, this is a day you can’t afford to miss!