Fredrik Lundgren

Creative Leader, Pond

If the lawyer turns into a journalist it is almost certain that the journalist will turn in to a copywriter. And then, the copywriter transforms into a Creative Director. That’s the history of Fredrik. Loving pixels from the start, Fredrik has a long history from the digital arena as a Creative Director at companies like Moonwalk, LBi Starring and Syrup.

He has been working with many international clients over the years such as H&M, LEE, Scania and Puma. Work that has been awarded with international awards such as The Webby award, The One Club, Cannes Lions and D&AD. If you don’t find him at PwC he might be teaching at Berghs School of Communication.