Michael has spent the last 25 years in the digital and data world. He joined McKinsey in 1994 and spent 5 years consulting in the early days of the internet. From 1999 to 2006, he was co-founder and CEO of figleaves.com [which was sold to N.Brown in 2010].
Since 2007, he has been the Co-founder and Chief Scientist of DynamicAction (and former parent company eCommera).
He is also a non-executive director of Sainsbury’s Bank and N Brown Group, and a visiting lecturer at London Business School.