Organizing and Innovating in
The Next Decade

Join us on May 8th at Elements and Epicenter Stockholm

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SIME 2025 | LEADER SESSIONS

May 8th, 2025 | Epicenter & Elements Stockholm
Take part in a intimate gathering of change-makers and visionaries as we explore the next decade of innovation. With AI redefining possibilities, climate challenges demanding action, and technology evolving at warp speed, we need new forms of collaboration.

This Sime Leader Session brings together leaders who are actively shaping our future to share insights and forge partnerships that can turn unprecedented technological capabilities into meaningful impact.
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Featured Speakers

At SIME 2025, we bring together the brightest minds with new narratives, industry leaders, and game-changers who redefine the future of business, technology, and innovation. From cutting-edge AI to the future of work and beyond, our speakers are here to inspire, challenge, and push boundaries.
Join us as they share insights, stories, and strategies that will ignite ideas and transform industries.

#SIME2025

Ola Ahlvarsson

Moderator of Sime | Serial entreprenour

Ola Ahlvarsson is a serial entrepreneur, investor, and digital transformation expert, best known as the founder of Epicenter, a hub for innovation and scale-ups. With a background in technology, business strategy, and leadership, he has built and scaled numerous companies across industries.

#SIME2025

Li Karlsén

Founder & Freediver

Beyond fear lies freedom. After a life-altering car crash ended Li's dream of flying, she found purpose beneath the surface—becoming a world-class freediver, mindset coach, and creator of BKM, a wellness brand blending nature and science to unlock human potential.

#SIME2025

Rupert Schäfer

Partner, 10X Founders

Rupert Schäfer is a Partner at 10X Founders, working with high-growth startups and industry leaders to unlock exponential potential.

#SIME2025

Henrik Jarleskog

Head of Future of Work, Sodexo Europe

Henrik Jarleskog leads Sodexo Europe’s Future of Work division, focusing on workforce transformation and workplace strategy.

#SIME2025

Hanna Linderstål

Cyber Security Rockstar

Swedish keynote speaker Hanna Linderstål, CEO and Founder of Earhart Business Protection Agency and Svensk Säkerhetsstandard, is a force to be reckoned within the world of cyber security.

#SIME2025

Roland Williams

Partner, Author & Speaker, Advisor, Consultant

Creative and strategic leader with global brand experience, co-author of Principles of Intrapreneurial Capital, known for guiding organizations through innovation, transformation, and intrapreneurship. Passionate about equipping teams with actionable frameworks, aligning culture and strategy, and integrating emerging tech like AI and IoT to fuel long-term impact.

#SIME2025

Albert Bengtson

Author of "Principles of Intrapreneurial Capital" and former Apple legend

Co-creator of the 4C model and co-author of Principles of Intrapreneurial Capital, Albert blends deep web innovation expertise with a background in economics and a passion for the messy magic of early-stage ideation. A former startup founder—one of which won Elon Musk’s Developer Challenge while he was still at PayPal—he now serves as a corporate evangelist at a multinational firm, coaching intrapreneurial talent and building high-impact collaborations across retail, banking, and logistics.

#SIME2025

Ingrid af Sandeberg

International AI Expert

A recognized expert in artificial intelligence, Ingrid af Sandeberg is at the cutting edge of AI-driven transformation. Her expertise spans AI ethics, machine learning applications, and how businesses and society can leverage AI responsibly. Ingrid advises global organizations on AI adoption and innovation, ensuring a balance between technological advancements and human impact.

#SIME2025

James Appathurai

Deputy Assistant Secretary General for Emerging Security Challenges

James serves as the NATO Deputy Assistant Secretary General for Political Affairs and Security Policy, playing a critical role in shaping the organization's policies and strategies. With a background in international relations and diplomacy, he is a key figure in promoting dialogue and cooperation between NATO and its partners.

#SIME2025

Per Söderström

HealthTech Evangelist

Driven by curiosity and bold ideas, Per leads Sweden’s Epicenter Longevity Cluster—uniting startups, researchers, and stakeholders to accelerate the future of health and human lifespan. A passionate biohacker and international speaker featured on outlets like BBC and Tokyo TV, I combine strategic insight with creative vision to spark innovation in the Longevity space.

#SIME2025

Adrian McDonald

CEO, Adway, award winning serial intrapreneur who uses social media to offer better access to talent.

Adrian is the newly appointed global CEO of Epicenter, bringing a deep background in automation, AI, and data-driven innovation. Formerly at the helm of Adway, where he revolutionized talent attraction through smart social media tech, he’s also shaped ventures like Microsoft Ad Exchange and Widespace, guided leading Nordic founders, and invested across Stockholm and Silicon Valley.

Trusted by Industry Leaders & Innovators

From cutting-edge startups to global enterprises, SIME collaborates with the world’s most forward-thinking organizations to explore the future of technology, business, and innovation.
Our partners share our passion for transformation, leadership, and impact—together, we shape what's next.

UPCOMING SUMMITS & BREAKOUTS

The Clarity Lab: Turning Complexity Into Vital Breakthroughs

In this session, you’ll see first-hand how to strip down ambiguity, challenge assumptions, and co-create bold, human-centered solutions—with speed, clarity, and purpose.

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Kyndryl Team (Designer-led)

Talent Summit: Winning in the AI-Driven Talent Wars

How can businesses create a culture that fosters continuous upskilling to stay competitive in the AI era?

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Rewriting health: Precision, prevention & the personalized future of care

The next wave of healthcare isn’t reactive—it’s predictive, adaptive, and deeply personalized.

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Birgitta Thörn

CEO, Holistal

Retail Summit: Banking, Payments & Data Integrity at Checkout

As online retail expands, the true competitive edge lies at the intersection of payments, banking, and data security.

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Tech partners

Innovation Capacity Summit

How do we balance structured business processes with the need for rapid, disruptive innovation?

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Anne Wolf

Founder, Euro Academy Sweden

Birgitte Stjärne

Partner, Innovation Pioneers. Co-author of Principles of Intrapreneurial Capital

Creative Tech

Shaping the Future of Immersive Innovation

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Sofie Marin

Founder & CEO, Arts Dynamics

CMO Summit: The Next Decade of Customer Understanding

In a world where personalization, trust, and compliance define brand success, marketing leaders must rethink how they gather and act on customer insights.

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Battlefield of Tomorrow: Spotlight on Cyber Warfare

What are the biggest cybersecurity threats businesses underestimate today, and how can they proactively prepare for them?

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Hanna Linderstål

Senior Cybersecurity Advisor

Accelerator Summit

What are the biggest misconceptions entrepreneurs have about international expansion, and how can they avoid costly mistakes?

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World-class entrepreneurs

AI Demo Session: Hands-on demos by Sweden’s top AI startups

Sweden’s hottest AI startups are stepping out of the lab and onto the stage.

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Representatives from 6 Swedish AI startups

We are on a MISSION

Are you navigating a world of rapid digital transformation, yet struggling to find the right insights, connections, and opportunities to stay ahead?

We get it. The pace of change is relentless, and businesses, leaders, and innovators often find themselves overwhelmed by complexity and uncertainty.
That’s why we created SIME — a space where visionaries, entrepreneurs, and industry leaders come together to explore the future from a leader's perspective, challenge the status quo, and turn ideas into impact.

The future doesn’t wait.
Join us at SIME and be part of the conversation that shapes what’s next.

Hall of Fame

Colin Brown

former Olympic rowing coach, London 2012 Games and Legacy, Advisor, Epicenter Helsinki

Gül Heper-Jämterud

Founder and Executive advisor, CMO goes TECH.

Emma Storbacka

CEO, Avanto Ventures

Ola Gustafsson

Data scientist, MyNewsDesk

Riz Khan

International Journalist and Talk Show Host

Anna Gissler

Former CIO, Swedish Government

Caroline Stiernstedt Sahlborn

Partner, the Inner Foundation

Johan Eliasson

Founder and developer, nyheter.sh

Matt McMullen

CEO and Founder of RealDoll

Matt McMullen is the CEO of Realbotix and RealDoll, aka SEX ROBOT

David Wijkman

Psychologist and board member Dream for good

Keke Rahnasto

Board member and head of Product Innovation, MyNewsDesk

Niklas Zennström

Co-founder of Skype and Founding Partner of Atomico

Jacob Felländer

Internationally Acclaimed Photographer and Visual Artist

World famous photographer and artist.

Charlie Caper

Chief Creative Officer (CCO) at Furhat Robotics. High tech artist and magician.

Joel Hellermark

CEO and Founder of Sana Labs

Founder and CEO Sana Labs, a leading artificial intelligence company pioneering personalized learning.

Laurie Segall

Award-winning Journalist and Founder of Dot Dot Dot Media

Johan Grönvall

General Manager Sweden at Wolt

Per Sundin

CEO of Universal Music Sweden

Vincent H.

Chief Product Officer, Wolt

Armin Catovic

Sr Data Scientist at EQT Motherbrain and Board member, Stockholm AI

Erik Wikström

Co-founder, Epidemic Sound

Maks Giordano

Founder Kreait and internationally renowned technologist

Mats Persson Bergius

General Manager for Sweden and Norway at Lunar (SE) & Chairman of the Swedish Fintech Association

Agnes Stenbom

Head of IN/LAB, Schibsted, Industrial PhD, KTH, and co-founder of Nordic AI Journalism network.

Where Connections, Opportunities and Knowledge Converge

01
Networking Powerhouse

At SIME, we redefine networking. Connect with industry leaders, visionaries, and innovators in a dynamic environment where collaborations are born, ideas flourish, and future partnerships take shape.

02
Lead Generation Hub

SIME is the ultimate platform for lead generation. Our sessions and events bring together decision-makers, offering unmatched opportunities to build strategic relationships and unlock new business potential.

03
Learning & Growth

Expand your knowledge through in-depth masterclasses, educational sessions, and thought-provoking discussions. Gain insights from experts and equip yourself with the tools to navigate the ever-changing business landscape.

What is SIME?

SIME Stockholm is Northern Europe’s leading event on tech driven business and digital opportunities. Since 1996, we’ve been gathering world-leading speakers, thought leaders and experts, C-level executives, Unicorn founders, techies and marketeers for two yearly events, spring and autumn, with mind-blowing days, where we explore the frontiers of tech, business and humanity together.

Sime is about how digital opportunities can convert into new business, valuable relationships and a better world. Our passion is to spread knowledge, engagement and hope.

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The SIME Experience

Sime was created because we believe that knowledge about digital opportunities is key to future prosperity, better business and an important force to make the future a fantastic place. And because we believe in human meetings to make it happen.

We don ́t believe in silos. Like no other event Sime attracts a diverse crowd of decision makers, C-level executives and smart people with impact.

The Sime vibe inspires, challenges and touches regardless if you are one of the 1100+ participants, our partner or speaker.

At Sime you will smile a lot, learn a lot and meet people that will impact your business as well as become your friends for life!

Learn More

Get value from your
SIME experience.

Join SIME 2025, where innovation, leadership, and business transformation converge. Whether you're attending solo or bringing your team, we offer flexible ticket packages to maximize your experience.

Secure Your Early Bird Ticket – Limited Time Offer!
Take advantage of our exclusive Early Bird pricing before prices go up!🔥 Early Bird Offer Ends Soon!
3995 SEK
Secure your ticket to Northern Europe’s leading event on digital transformation, leadership, and innovation. Engage with world-class speakers, network with industry leaders, and gain insights that will shape the future of business.
Full access to all keynotes, panels, and networking opportunities.
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Get Group Tickets
Bring Your Team & Maximize the Experience
Starting at
15 980 SEK
Empower your organization by attending SIME as a group. Build stronger connections, explore new opportunities, and immerse in cutting-edge discussions.
5 Tickets for the price of 4
10 Tickets for the price of 7
15 Tickets for the price of 10
Book Group Package
Become a Partner
Showcase Your Brand & Lead the Conversation
Starting at
50 000 SEK
Position your company at the forefront of innovation and leadership by becoming a SIME Partner. Gain premium exposure, network with decision-makers, and co-create impactful sessions.

Expo Partner – Exhibit your solutions to 900+ attendees. (From 50,000 SEK)
Session Partner – Host a breakout session on key industry topics. (From 100,000 SEK)
SIME Co-Host – Take center stage with branding, networking & VIP access. (From 300,000 SEK)
Apply as a Partner
Where Innovation Meets Impact.
Shaping the future of technology, business, and leadership.
Main Stage
Inspiration and insights from top speakers, entrepreneurs, and experts redefining industries.
Expo & Innovation Zone
Showcasing groundbreaking solutions and industry-leading products.
Summits & Masterclasses
Deep dives into AI, Digital Transformation, Cybersecurity, HealthTech, and more.
Meetings & Networking
Connect with 900+ decision-makers, form partnerships, and unlock new opportunities.

We create conversations that shape the future.

Join the conversations
4.9 out of 5 based on 768 reviews
Hi! I’m Ola Ahlvarsson, an entrepreneur, investor, and global thought leader with a passion for digital transformation, leadership, and innovation. As the creator and long-time moderator of SIME, Northern Europe’s premier event on tech-driven business, I bring together the world’s most influential thinkers, leaders, and changemakers to explore the future of business, technology, and society.

For over two decades, I’ve helped startups, scale-ups, and Fortune 500 companies navigate disruption, embrace opportunities, and drive impactful change. Whether on stage, in boardrooms, or through hands-on innovation, I specialize in creating dynamic conversations that inspire action and push boundaries.
hey@sime.nu
“Ola brought an unparalleled energy and insight to our event—he has a rare ability to connect big ideas with real-world impact.”
Our YoY growth increased by 127%
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Esther Howard
@kevin6martin • Apr 14, 2021
Excellent product with amazing support
It has been more than five years of working with Stellar. It has been impressive knowing that I started my business from scratch and the team was always there to support me. They make it easy to buy as much as they make it easy to cancel.
Esther Howard
@kevin6martin • Apr 14, 2021
Hands-down the best solution
Stellar reassured me that I was completing each step properly and really went above and beyond to check that I was receiving the best possible deal! I am a long time Stellar customer and will surely remain!
Esther Howard
@kevin6martin • Apr 14, 2021
A customer-centric organization
I needed to renew my website, unfortunately I couldn't do the full year. I saw that Stellar had a monthly plan that I can afford right now. The rep helped me so much by walking me thru the process.
Esther Howard
@kevin6martin • Apr 14, 2021
Our YoY growth increased by 127%
Stellar allows us to create content that is timely and interesting and has worldwide appeal that can drive our programming and expand our audience. It’s amazing what we can do with such a helpful tool.
Esther Howard
@kevin6martin • Apr 14, 2021
Excellent product with amazing support
It has been more than five years of working with Webuir. It has been impressive knowing that I started my business from scratch and the team was always there to support me.
Esther Howard
@kevin6martin • Apr 14, 2021

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